ANALYSIS OF DECISION-MAKING FACTORS EQUITY INVESTMENT IN INDONESIA


 Invetment decision for an investor is influenced by various factors. Ideally, investors need to have considerations before they finally make investment. The importance of knowing the factors that shape choose stocks in Indonesia purpose this research. There were 185 respondents who fulfilled purposive sampling technique as a sample collection technique. research instrument was questionnaire primary data. data analysis carried out factor with principle component approach and SPSS tool. stages are compiling correlation matrix, extraction factors, rotation naming result there two generated forming investing Indonesia, namely investment management experience; knowledge.